1 Consumer Stock to Keep an Eye On and 2 We Ignore

Consumer staples are considered safe havens in turbulent markets due to their inelastic demand profiles. But they’re also double-edged swords as they often lag in booming conditions, and this pattern has persisted recently. Over the past six months, the industry has recorded a loss of 3.3%, a far cry from the S&P 500’s 10.3% ascent.