Michaels CEO: Drawing Millions of Customers in Overhaul
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Michaels CEO David Boone joined the hosts to discuss the company's recent growth and strategic transformation. Boone addressed the challenge of changing Michaels' longstanding reputation as a 'grandmother's store' into a more contemporary and beloved brand. He speaks with Romaine Bostick & Katie Greifeld on "The Close." (Source: Bloomberg)
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