ServiceNow jumps 4% as Guggenheim flips from Neutral to Buy

Investing.com -- ServiceNow (NYSE:NOW) shares caught a 4% lift on Wednesday after Guggenheim analyst John DiFucci upgraded the software giant from Neutral to Buy, slapping on a $125 price target. After closing at $99.28 on Tuesday, DiFucci’s new target values the company at 7.5x EV/NTM Recurring Revenue—a premium compared to its SaaS peers, but a price Guggenheim argues is worth paying. "We believe current levels present an attractive opportunity for investors to purchase a comfortably profitabl