(Reuters) -SoFi on Tuesday announced plans to roll out crypto trading for customers, as the multi-trillion-dollar crypto sector continues ​to attract traditional financial firms amid clearer regulation and growing adoption. Retail momentum and institutional ‌entry have been boosting crypto adoption as well as driving a rise in trading activity that is lifting platforms, ‌brokers and exchanges at the center of the market. "SoFi is the first bank in the U.S. to offer crypto trading and investing," CEO Anthony Noto ‍said.