IDC Sees Smartphone Market Crash on Chip Crunch | Bloomberg Tech: Asia 2/27/2026

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The smartphone market is expected to contract by 13% due to the ongoing memory chip shortage, according to a report by IDC, with the crisis potentially lasting until 2027.

Market Impact

Market impact analysis based on bearish sentiment with 90% confidence.

Sentiment
Bearish
AI Confidence
90%
Time Horizon
Short Term

Article Context

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The unintended consequences of the memory chip shortage are escalating. A report by market research firm IDC forecasts a 13% contraction in the smartphone market, with the crisis lasting until 2027. Bloomberg Tech: Asia speaks with IDC's Bryan Ma on their report. Macquarie's Daniel Kim also discusses the outlook for the Korean memory chip giants Samsung and SK Hynix. (Source: Bloomberg)

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Original article published by Bloomberg on February 27, 2026.
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