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Puma Forecasts Another Year of Losses, Scraps Dividend
Market Intelligence Analysis
AI-Powered
Why This Matters
Puma SE has forecasted another year of losses and cancelled its dividend, citing efforts to clear unsold inventory and position for growth in 2027.
Market Impact
Market impact analysis based on bearish sentiment with 90% confidence.
Sentiment
Bearish
AI Confidence
90%
Time Horizon
Short Term
Article Context
Note: This is a brief excerpt for context. Click below to read the full article on the original source.
Puma SE forecast another loss this year and scrapped its dividend as the German brand looks to clear unsold sneakers and apparel and position itself for a return to profitable growth in 2027.
Original article published by
Bloomberg
on February 26, 2026.
Analysis and insights provided by AnalystMarkets AI.
Analysis and insights provided by AnalystMarkets AI.