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Super Bowl LX and Bad Bunny draw huge ratings, but fall short of records
Market Intelligence Analysis
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Why This Matters
The Super Bowl LX telecast and Bad Bunny's halftime show drew significant ratings, but failed to break the record audience for the first time in five years.
Market Impact
Market impact analysis based on neutral sentiment with 80% confidence.
Sentiment
Neutral
AI Confidence
80%
Time Horizon
Short Term
Article Context
Note: This is a brief excerpt for context. Click below to read the full article on the original source.
Sunday’s telecast of Super Bowl LX, along with Bad Bunny’s halftime show, drew blockbuster ratings, but for the first time in five years the NFL’s biggest game fell shy of a record audience.
Original article published by
MarketWatch
on February 11, 2026.
Analysis and insights provided by AnalystMarkets AI.
Analysis and insights provided by AnalystMarkets AI.