'Melania' earns a surprising $7 million, best non-music documentary debut in a decade

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Amazon's documentary 'Melania' has achieved a surprising $7 million in box office earnings, marking the best non-music documentary debut in a decade, despite a reported $75 million investment.

Market Impact

Market impact analysis based on neutral sentiment with 70% confidence.

Sentiment
Neutral
AI Confidence
70%
Time Horizon
Short Term

Article Context

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Amazon reportedly paid an estimated $40 million to acquire 'Melania' and spent an additional $35 million on marketing.

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Original article published by CNBC on February 1, 2026.
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