As Americans buy homes later than ever, Lowe's aims to win shoppers with family events and influencers

Market Intelligence Analysis

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Why This Matters

Lowe's is attempting to boost sales by hosting family events and partnering with influencers as the US housing market slows down, causing customers to delay home improvement projects.

Market Impact

Market impact analysis based on bullish sentiment with 80% confidence.

Sentiment
Bullish
AI Confidence
80%
Time Horizon
Short Term

Article Context

Note: This is a brief excerpt for context. Click below to read the full article on the original source.

The retailer is trying to attract more store and website visits as the U.S. housing market remains sluggish and customers postpone projects.

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Original article published by CNBC on January 22, 2026.
Analysis and insights provided by AnalystMarkets AI.