Spotify says Wrapped 2025 is its biggest yet, with 200M+ users in its first day

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Spotify reported a 19% increase in engagement for its Wrapped 2025 feature, with over 200 million users participating in the first day, leading to a 41% surge in shares.

Market Impact

Market impact analysis based on bullish sentiment with 78% confidence.

Sentiment
Bullish
AI Confidence
78%

Article Context

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After last year's flop, Spotify Wrapped engagement is up 19% and shares were up 41%, the company says.

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Original article published by TechCrunch on December 4, 2025.
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