Intuit signs $100M+ deal with OpenAI to bring its apps to ChatGPT

Market Intelligence Analysis

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Why This Matters

Intuit has partnered with OpenAI to integrate its financial and business applications with ChatGPT, enabling users to access tools like TurboTax and QuickBooks through the AI platform.

Market Impact

Market impact analysis based on bullish sentiment with 77% confidence.

Sentiment
Bullish
AI Confidence
77%

Article Context

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Intuit said its tools, such as TurboTax, Credit Karma, QuickBooks and Mailchimp, will be accessible through ChatGPT, allowing users to ask questions and complete tasks such as estimating tax refunds, reviewing credit options, or managing business finances.

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Original article published by TechCrunch on November 18, 2025.
Analysis and insights provided by AnalystMarkets AI.