Surefoot Steps Into New Revenue Stream With Ski Season Underway

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مدعوم بالذكاء الاصطناعي
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Surefoot, a custom ski boot maker, has expanded its presence across North America and Europe, and is now venturing into new types of footwear, signaling growth and diversification in the high-end retail sector.

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Market impact analysis based on bullish sentiment with 77% confidence.

المشاعر
Bullish
ثقة الذكاء الاصطناعي
77%

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Starting out in a tiny, closet-sized location in Park City, Utah, custom ski boot maker Surefoot has grown its brick-and-mortar presence to include numerous locations across North America and Europe. Bob Shay, the company's founder and CEO, discusses the privately-held firm's significant growth and its venture into new types of footwear as it continues to enjoy success within the high-end retail sector. Bob speaks with Carol Massar and Tim Stenovec on Bloomberg Businessweek Daily. (Source: Bloomberg)

متابعة القراءة
المقال الكامل على Bloomberg
قراءة المقال الكامل
المقال الأصلي منشور بواسطة Bloomberg في ديسمبر 12, 2025.
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